Comments on: Marriott: CEO Blog http://sarahlokitis.com/2009/03/16/marriott-ceo-blog/ investigating social media Mon, 30 Nov 2009 19:52:37 +0000 http://wordpress.com/ hourly 1 By: Anyone Can Be Interactive « Nicole Fiorella’s Blog http://sarahlokitis.com/2009/03/16/marriott-ceo-blog/#comment-100 Anyone Can Be Interactive « Nicole Fiorella’s Blog Sat, 01 Aug 2009 15:49:26 +0000 http://sarahlokitis.com/?p=149#comment-100 [...] blog discusses the different types of corporate blogs and what makes them work.  Her post, “Marriott: CEO Blog“, discusses a blog created by Bill Mariott, CEO of Marriott International, Inc.  He uses his [...] [...] blog discusses the different types of corporate blogs and what makes them work.  Her post, “Marriott: CEO Blog“, discusses a blog created by Bill Mariott, CEO of Marriott International, Inc.  He uses his [...]

]]> By: Heather Thoreson http://sarahlokitis.com/2009/03/16/marriott-ceo-blog/#comment-27 Heather Thoreson Wed, 18 Mar 2009 23:31:06 +0000 http://sarahlokitis.com/?p=149#comment-27 Sarah, I agree that more CEO's should follow Bill Marriott's lead and make a corporate blog. It can only do good for your company and Marriott is setting a good example. Like you said, if he can take the time to do this, how can other people not find the time? On Jeff Jarvis' blog, BuzzMachine, he posted part of an article (http://www.buzzmachine.com/2006/07/30/blog-boss/) from Randall Stross, about how CEO's are not going to have a choice about blogging in the future. Corporate blogs are going to become commonplace and will be seen as behind the times. Stross said that he doesn't see how a CEO could not blog if a company wants to have interactive and open conversations with their consumers. Marriott obviously believes in open conversation and needs to convince other companies to do the same. Sarah,
I agree that more CEO’s should follow Bill Marriott’s lead and make a corporate blog. It can only do good for your company and Marriott is setting a good example. Like you said, if he can take the time to do this, how can other people not find the time?

On Jeff Jarvis’ blog, BuzzMachine, he posted part of an article (http://www.buzzmachine.com/2006/07/30/blog-boss/) from Randall Stross, about how CEO’s are not going to have a choice about blogging in the future. Corporate blogs are going to become commonplace and will be seen as behind the times. Stross said that he doesn’t see how a CEO could not blog if a company wants to have interactive and open conversations with their consumers. Marriott obviously believes in open conversation and needs to convince other companies to do the same.

]]> By: Mandy Smoot http://sarahlokitis.com/2009/03/16/marriott-ceo-blog/#comment-22 Mandy Smoot Wed, 18 Mar 2009 00:43:15 +0000 http://sarahlokitis.com/?p=149#comment-22 Sarah, I agree with your thoughts on CEO Blogs. Like Mark Ragan explains in the video, if CEO’s have the time and interest to blog, they will benefit their company in many ways. It is not only name recognition for the CEO, but it leads production for the company. The CEO gets the opportunity to meet interesting people and build relationships. CEO’s have the chance to gather and express their thoughts when they write. This can result in better brand development and differentiation with competitors. I enjoyed reading your example about CEO Bill Marriott. It just goes to show that some CEO’s are extremely dedicated to their company and stakeholders. It is shocking to me that he is in his seventies and still going the extra mile by handwriting his posts and comments. Hopefully more CEO’s will get more confident about blogging in the future because it can only enhance audience interaction. Sarah,

I agree with your thoughts on CEO Blogs. Like Mark Ragan explains in the video, if CEO’s have the time and interest to blog, they will benefit their company in many ways. It is not only name recognition for the CEO, but it leads production for the company. The CEO gets the opportunity to meet interesting people and build relationships. CEO’s have the chance to gather and express their thoughts when they write. This can result in better brand development and differentiation with competitors. I enjoyed reading your example about CEO Bill Marriott. It just goes to show that some CEO’s are extremely dedicated to their company and stakeholders. It is shocking to me that he is in his seventies and still going the extra mile by handwriting his posts and comments. Hopefully more CEO’s will get more confident about blogging in the future because it can only enhance audience interaction.

]]> By: Sarah Lokitis http://sarahlokitis.com/2009/03/16/marriott-ceo-blog/#comment-21 Sarah Lokitis Tue, 17 Mar 2009 05:13:08 +0000 http://sarahlokitis.com/?p=149#comment-21 I thought so too, Nicole. Bill Marriott realized that his audience is online and he was willing to put in the extra effort to reach them. I agree that all CEO's or companies in general should see Marriott as an example. I thought so too, Nicole. Bill Marriott realized that his audience is online and he was willing to put in the extra effort to reach them. I agree that all CEO’s or companies in general should see Marriott as an example.

]]> By: Nicole Fiorella http://sarahlokitis.com/2009/03/16/marriott-ceo-blog/#comment-20 Nicole Fiorella Tue, 17 Mar 2009 04:59:16 +0000 http://sarahlokitis.com/?p=149#comment-20 Hey Sarah, What can I say? That is so cool that Bill Marriott is blogging. I think it is really impressive that he is in his seventies, but it so dedicated for his hotels to thrive that he has broken through a generation barrier in terms of social media. There are so many CEOs that have a billion reasons not to blog. The fact is if Bill Marriott can find a way, its time for everyone to wake-up. I also think its a great way for him to really show the transparency of the company. He is willing to admit that he doesn't type his own blogs or know how to use the internet, but he is determined to communicate with his constituents. It really shows a personality that people can feel comfortable with. That is especially important in the hotel industry. No one wants to spend the night in an unwelcoming environment. Hey Sarah,

What can I say? That is so cool that Bill Marriott is blogging. I think it is really impressive that he is in his seventies, but it so dedicated for his hotels to thrive that he has broken through a generation barrier in terms of social media. There are so many CEOs that have a billion reasons not to blog. The fact is if Bill Marriott can find a way, its time for everyone to wake-up.

I also think its a great way for him to really show the transparency of the company. He is willing to admit that he doesn’t type his own blogs or know how to use the internet, but he is determined to communicate with his constituents. It really shows a personality that people can feel comfortable with. That is especially important in the hotel industry. No one wants to spend the night in an unwelcoming environment.

]]>